Most remodeling companies are organized to waste their own time. I know because mine was one of them. West Shore Home, now celebrating its 20th anniversary, started in 2006 selling replacement windows out of Mechanicsburg, Pennsylvania. One product, one market, no outside investors, no business degree behind the operation. I had worked in the industry long enough to know that homeowners deserved better than what most remodelers were delivering and I figured if I could get it right in one product category, the rest would follow. For the first several…
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