Most remodeling companies are organized to waste their own time. I know because mine was one of them. West Shore Home, now celebrating its 20th anniversary, started in 2006 selling replacement windows out of Mechanicsburg, Pennsylvania. One product, one market, no outside investors, no business degree behind the operation. I had worked in the industry long enough to know that homeowners deserved better than what most remodelers were delivering and I figured if I could get it right in one product category, the rest would follow. For the first several…
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Responding to Georgia’s Evolving Buyer
Innovative Design+ Build lives up to its name Thirty years ago in Atlanta, Clark Harris worked in new home construction, specializing in carpentry and millwork. His passion for remodeling surfaced from his direct contact with clients. He realized that he enjoyed transforming old spaces into new ones that could improve his clients’ lives. Harris founded Innovative Design + Build in 2000 with that passion in mind. “After 26 years, I feel we still have the same core values and beliefs that we did when I founded the company: communication, consideration,…
Read MoreA Historic Housing Bill Became Law
How, where and when it will affect residential construction In July, Congress accomplished what many Washington observers considered nearly impossible in today’s modern political climate; 443 lawmakers across the House and Senate united behind the most ambitious legislation in decades to address the nation’s housing underproduction and affordability challenges. The 21st Century ROAD to Housing Act represents a rare bipartisan recognition that the country cannot solve its housing shortage without removing the regulatory, financing and administrative barriers that delay construction and increase costs. Rather than relying on a single federal…
Read MoreFrom Dark to Dynamic
Second Time Around speaks to a flawless revamp and a larger industry trend The story behind Second Time Around reflects a larger trend in America and the remodeling industry: the silver tsunami. More than 70 million Americans are now aged 65. According to the National Association of REALTORS®, this demographic holds the cards in the housing market and is divided on aging in place, downsizing and some even upsizing. As baby boomers head towards their next chapter, the building and design industry prepares for this monumental shift in consumer demand. …
Read MoreRC Interview: Lisa Sallstrom, CEO, NARI
In the fall issue of Residential Contractor, Sallstrom discusses her goals as CEO, 2026 takeaways and outlook Residential Contractor: You assumed the role of Chief Executive Officer of the National Association of the Remodeling Industry (NARI) on June 30, 2026. Please describe your career journey leading up to your role as CEO. Lisa Sallstrom: I’ve spent more than 20 years in association leadership, much of that focused on strategy, membership, professional development, certification and organizational growth. Prior to joining NARI, I spent many years with the Association for Supply Chain…
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